Ones and Zeros set the tone
Society is digitalising at a furious pace. Services, sales, communications and networks are online. How does the digitalisation affect you and your sales? How can you, as an entrepreneur, prepare yourself?
At Kalmar Science Park we were early with our e-commerce cluster, now called Digital Business. We know that digitalisation affects all companies and that it is not just about technical solutions. We believe in a digital holistic view and have identified three important parts. Firstly, the technical side of things with digital tools and digital channels. Secondly, marketing solutions that take you past the digital noise. And finally, the need to create an effective organisation and a team that delivers.